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Brands Converge,
Innovation Reacts

We are the curated epicenter of enterprise innovation.
This year, we spotlight more demo experiences by globally leading brands that turn automation into real-world productivity and making its mark on the continent. Bridging the gap between hardware excellence and software intelligence, we highlight the role technology plays as the unifying element to connect Africa to the world and unlock a future of endless possibilities. for its Retail, Media and Tech industries.

HISTORICAL FIRST: SAMSUNG UNPACKS ON A FOREIGN STAGE

Last year, we rewrote the playbook when Samsung launched their first international Unpacked on our stage. We don’t just host brands; we set benchmarks.

For 2026, the disruption will be even greater.

Will your brand be the next headline?

HISTORICAL FIRST: SAMSUNG UNPACKS ON A FOREIGN STAGE

Last year, we rewrote the playbook when Samsung launched their first international Unpacked on our stage.
We don’t just host brands; we set benchmarks.

For 2026, the disruption will be even greater.

Will your brand be the next headline?

CONFERENCE

A bold assembly of visionary founders, C-Suite and senior-level executives, and innovation trailblazers tackling Africa’s  toughest challenges with disruptive solutions across the continents key commercial sectors.

Exhibition

New opportunities are truly within arm’s reach on our exhibition floor. We curate a premier lineup of industry leaders, from major hardware and software giants to innovative retail, financial, and logistics solutions. This experience is designed to simplify your life and fuel your business aspirations, connecting you with the brands that matter.

Exhibition

New opportunities are truly within arm’s reach on our exhibition floor. We curate a premier lineup of industry leaders, from major hardware and software giants to innovative retail, financial, and logistics solutions. This experience is designed to simplify your life and fuel your business aspirations, connecting you with the brands that matter.

SPONSOR TO ASSERT YOUR DOMINANCE

Swish Fusion 26 isn’t just a summit; it’s a high-velocity launchpad for real-world impact.
Position your brand at the epicenter of Africa’s retail and tech evolution to validate your products, secure market share, and turn high-value connections into measurable growth.
Don’t just join the conversation—drive the market.”

PARTNERS FROM OUR PREVIOUS EDITION

Title Sponsor

Key Sponsors

Partners

PREVIOUS

SPEAKERS

Joy Tim-Ayoola

Group Head, Mobile Xperience,
West Africa

Samsung

Pete Canalichio

President, Brand Strategist

BrandAlive, USA

Njideka Jack

General Manager, Enterprise Marketing

MTN Nigeria

Samuel Ukah

Regional Head, Performance,
Marketing & Growth, Nigeria/Ghana

Jumia

Mordi Stephanie

Communications Manager
Digital & PR

Nigerian Breweries Plc

Kizito Adams

Sr, Licensing & Publishing
Manager

Mavin Records

Uzor Daniel Uwabuofu

Senior Manager, Operations

Sony Music Publishing

Sheye Banks

Programs Director, OAP

Soundcity

Quadri Akande

Founder, CEO

Kloza UK

EVENT

VIBE

BY THE

NUMBERS

1000 +

ATTENDEES

0 +

SPEAKERS

5 +

BRANDS

0

STREAMS

FAQs

What is Swish Fusion?

Swish Fusion is a premier platform bridging the gap between global and local businesses in Africa’s Retail, Media, and Tech sectors. We facilitate strategic networking and mindset-shifting conversations, leveraging technology to modernize these industries and drive sustainable economic growth across the continent.

When does it take place?

Swish Fusion is an annual summit that brings together a global community of enterprise leaders, senior executives, and innovators from the retail, media, and technology sectors. Each edition features a dynamic lineup of keynote sessions, product showcases, and demonstrations of state-of-the-art solutions redefining industry thinking and driving collective action.

Who should attend Swish Fusion?

Designed for everyone from multinationals and trade organizations to fintech innovators and creative professionals, Swish Fusion is the premier gathering for anyone invested in Africa’s digital transformation. We bring together developers, media practitioners, visual designers, and IP experts to explore the frontiers of emerging technology.

What sectors and solutions are showcased at Swish Fusion?

Attendees will experience a firsthand look at the future of Africa’s digital economy. The expo showcases groundbreaking advancements in AI, robotics, agentic media, retail automation, and fintech, alongside the latest in consumer electronics and smart hardware. Beyond the tech, you can expect to engage with enterprise-grade solutions and emerging innovations specifically designed to transform the continent’s commercial landscape.

How do we sign up to exhibit at Swish Fusion?

Interested companies and startups can apply directly through our official website. Exhibiting offers a unique platform to launch new solutions and showcase products to a high-level audience. It is an ideal opportunity to gain significant media visibility, connect with strategic partners, and position your brand among Africa’s leading industry voices.